3 ways Video Marketing will help your business grow | Video Marketing Arkansas

If you’ve spent time marketing your business, you know how difficult it can be to draw clients to your website. It’s possible that you may have even given up, not knowing what to do. Well, did you know it’s possible to grow you your business by using video marketing? Here’s how it works

First, social media is great for marketing, and most SM has transition to quite a bit of video media. It doesn’t really matter which platform you go to, there’s always videos front and center on the feed. And the statistics don’t lie, people spend more time watching videos rather than reading articles for a variety of reasons. But, most importantly, if someone engages with your content for longer, the more they can be persuaded to purchase your product or service!

Secondly, videos are better than text and even billboards! Getting a video out there is super important if you’re looking to be personal with your brand. The days of just providing a service and getting by are no more! People are much more likely to approach your business if they feel like thy can trust you and if they like your personality. And video captures that!

Lastly, video is just more accessible. Nearly everyone has a smart phone now and the capability to consume data quickly and reliably. Video is the most accessible version of marketing now. People don’t like to have to work very hard for information, and video is perfect for the average consumer. It requires no effort like reading or flipping through pages of a book. Instead, the information is displayed for them easily and quickly. This leads to much quicker sales and traction in a market filled with thousands of options. 

Josh and Stacey Smith are Product Videographers and Photographers in the Arkansas area, serving NWA, Fayetteville and Beyond! If you liked this article, check out our other work: